CFG Business Moves Consultancy

The client

Business Moves is a successful business relocations consultancy that move businesses and organisations from various industry sectors across the UK. Their main aim is to move businesses seamlessly and without downtime in productivity.

The challenge

Define and develop its strategic brand positioning and deliver a visual creative solution.

Solutions

Brand positioning and creative design

Brand assets including messaging, logo design, colour palettes, typography, stationery, website and promotional clothing.

New website design and launch plan, increasing search engine rankings for relevant searches and raise the company’s profile to target audiences.

Brand development

Distinctive logotype that reflects the practicality of the brand, combined with imagery that depicts typical business environments. Messaging that raises questions target audiences typically consider and reassuring answers that encourage the viewer to engage.

Results

A brand that is professional, reassuring and experienced targeting facilities management and operations directors.
A strong position from which to expand and develop the services in this specialist area.